Tourism experts believe that the sector’s full recovery will take place in 2023, but that in the Dominican Republic it will happen in 2022.
The analysts, who participated in the Think Tourism event, organized by the Dominican-Swiss Chamber of Commerce and Tourism, agree that full recovery in the Dominican Republic will be in 2022.
The projection for this year 2021 would reach 48% favored by vaccination plans and public-private policies to reactivate tourism.
“With regard to the Dominican Republic, the improvement of health indicators in the United States and an expansive policy, augur that the pace of recovery will have a positive impact on the arrival of tourists to the country,” explained Gaetan Bucher, president of the Dominican Chamber of Commerce and Tourism Switzerland.
For his part, Federico Sommaruga, director of Emerging Markets and Special Projects at Swtizerland Tourism, highlighted the opportunities of the postcovid environment.
“If we take it as an opportunity, we will all have new opportunities to succeed in the future. Switzerland and the Dominican Republic share common elements to offer sustainable tourism that has an ever-increasing impact,” he said, speaking of the “Swisstainable” policy of sustainable development of Swiss tourism.
Meanwhile, Carlos Martin-Rios of the École Hôtelière de Laussane, explained that the strategic lines needed to relaunch tourism in the Dominican Republic include a commitment to sustainability, according to a press release.
“We must invest in new technologies, strengthen the preparation of human capital and establish effective multi-stakeholder cooperation models,” he said.
Likewise, José Sánchez-Fung, ambassador of the Dominican Republic in Switzerland, said that in Europe the recovery is lagging behind due to a slow vaccination campaign, but the perspective is to grow by 4% in 2021. “We have to think about the impact of the measures, on the ability of the authorities to maintain macroeconomic balance at the global level.”
Jacqueline Mora, Technical Deputy Minister Ministry of Tourism, stated that the upturn in Dominican flights led mainly, by tourists coming from the United States is accompanied by room reservations per night that is above 2020 records.
“The tourist arriving in our country has many different profiles but sustainability has to be a transversal element that integrates all actors, so that there is a commitment to it,” he emphasized.
For the president of the Association of Hotels and Tourism (Asonahores), Rafael Blanco Tejera, we must take advantage of the pause that the pandemic has generated. “We have to rely on the public-private sector, with long-term policies and strategies. It’s time to do things better than ever to be the propellers of wellbeing”.
Meanwhile, Roberto Herrera, country manager of Interenergy Group for the Dominican Republic, highlighted the importance of putting technology at the service of tourists. “The exponential technological advances and the pandemic have led to new trends that show a more sophisticated and demanding tourist, a specialized tourism”.
In this sense, the Minister of Environment, Orlando Jorge Mera, stressed the necessary preservation of the ecosystem as part of the country’s tourist attraction. “Climate change is a threat that we suffer because of our island condition. That is why it is important that we join efforts to combat it”.