Santiago hoteliers discuss strategies to advance tourism

Hoteliers, tourism experts presented Santiago’s short, medium and long term strategies for progress during the congress: “Santiago crece: hacia un desarrollo integral” (Santiago grows: towards an integral development).

At the event, which was held by the School of Tourism and Gastronomy of the Pontificia Universidad Católica Madre y Maestra (PUCMM), they also addressed the main challenges of the country’s second most important metropolitan area.

“They analyzed the city’s current and pre-approved plans, its historical growth and opportunities in the areas of tourism, culture, gastronomy, transportation, security and other areas of relevance for the integral development of the city,” according to a press release.

The activity was supported by the Mayor’s Office of Santiago, the Clúster Santiago Destino Turístico and the Council for the Strategic Development of Santiago (CDES).

Santiago TurismoEconomic and Social Impact of Tourism Development

The congress valued the economic and social impact of tourism development in the local community, including aspects such as the generation of employment, cultural preservation and the improvement of the quality of life of the citizens.

Kenia Rodríguez, director of the School of Tourism and Gastronomy of the PUCMM gave the opening remarks and valued the importance of Santiago as a destination.

Likewise, Ricardo Fondeur, president of the Council for the Strategic Development of Santiago (CDES), presented the Santiago 2030 strategic plan. Meanwhile, the director of Planning and Development of the Mayor’s Office of Santiago, Albery Bueno, spoke about the “Municipal Development Plan of the City”.

The panel “Santiago Crece: optics of the hotel sector, health tourism and strategic planning” included Ramón Paulino, president of Clúster Santiago Destino Turístico; Germán Ulises Polanco, president of the Santiago Hotel Association; Nicholl Rodríguez, shareholder of the AC Marriott project; Héctor Sánchez Navarro, international director of the Hospital Metropolitano de Santiago (HOMS); and Edmundo Aja, president of Hodelpa Hotels & Resorts.

The meeting was moderated by Juana Cabrera, secretary general of the Dominican Association of Tourism Press (Adompretur).


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